Since the addition of the angel wings to my billboard I sat down again with the same focus group who had given me the feedback to add more features to see if the billboard now appealed to them. I got positive feedback from the finger pointing at the links and the Twitter bird, however, they didn't understand the concept of having the wings around 'out now'. Instead, I showed them a draft of the billboard without the wings and they preferred it much more.
No comments:
Post a Comment